Our Broadcast Partner

ITV is an integrated producer broadcaster consisting of ITV Studios and Media & Entertainment. In Media & Entertainment ITV commissions brilliant programmes in a full range of genres, including a wealth of entertainment formats, high-quality drama, must-watch sporting events, impactful factual and award-winning current affairs and journalism. This is made available to audiences through our family of channels, the biggest commercial network in the UK, and through ITVX, the new ad-funded, free streaming home for ITV and new programme premieres. ITVX also features a subscription option, for audiences who want to watch ad-free, and get access to BritBox UK.

Our Partners 

Neutrogena - For over 90 years, Neutrogena has developed derm-driven science into premium beauty experiences for everyone. Our products are obsessively formulated, co-developed with dermatologists, and proven to work. Whether for everyday hydration, early visible signs of ageing, or relieving dry hands in winter - Neutrogena has a skincare saviour. That's beauty, to a science. 

adidas and JD are UK lifestyle leaders at the intersection of sport, music and fashion, championing creativity, self-expression, and supporting cultural leaders on the biggest stages. For The BRIT Awards 2026 with Mastercard, adidas and JD team up as Official Fashion Partners with a shared commitment to inspire the next generation, just like the face of adidas Superstar, this year’s five-time nominee and performer Olivia Dean.

Hennessy has been writing new chapters in the story of cognac for over 250 years. Pursuing the spirit of visionary founder Richard Hennessy, the Maison is renowned the world over for its exceptional cognacs.
Present in over 160 countries, Hennessy is prized for the quality of its cognacs, the fruit of unique savoir-faire passed on over generations. For two centuries, Hennessy has entrusted the blending and tasting of its cognac eaux-de-vie to the Fillioux family, now represented by Renaud Fillioux de Gironde, the eighth generation of master blenders from the family.

With deep roots in the heart of the Charente region, Hennessy plays a major role in the regional economy. The first spirits house to earn ISO 14001 certification in 1998, Hennessy continually innovates and works closely with its partners to preserve, enrich and pass on the wealth of its exceptional terroir.

Audi is one of the most desirable premium car brands in the UK and continues to set the benchmark for progressive design, advanced technology and refined performance. With innovation at its core, Audi is shaping the future of mobility through a diverse portfolio that spans efficient combustion engines, plug-in hybrid models and a growing range of fully electric vehicles.

Guided by its Vorsprung durch Technik philosophy, Audi is accelerating the integration of digitalisation, intelligent driver assistance systems and next-generation connectivity across its line-up. Alongside the evolution of its model range, the brand is committed to responsible manufacturing, increasing the use of sustainable materials, and reducing emissions across its production network.

In 2026, Audi continues to invest in both product excellence and customer experience, delivering vehicles that combine dynamic performance with everyday usability. From sophisticated saloons and avant models to versatile SUVs and high-performance Audi Sport derivatives, the four rings remain synonymous with quality, precision and innovation.

Audi has proudly supported the BRIT Awards since 2007, together celebrating the very best in British and global musical talent. A fleet of Audi chauffeur cars ensures the stars arrive at the top of the red carpet for the annual ceremony in unmistakable style.
 

As the Official Electrolyte Partner of The BRIT Awards 2026 with Mastercard, Liquid I.V.® is bringing sugar free hydration to the biggest night in British music. The brand's new Liquid I.V. Sugar-Free is a breakthrough in hydration science, with an original blend of amino acids and electrolytes designed to enhance the absorption of water and support daily wellbeing with 8 vitamins & minerals. With NEW great tasting flavours and benefits, Liquid I.V.® continue to lead beyond high intensity performance moments into everyday occasions, supporting sustained hydration throughout the day.

Johnnie Walker has long championed those who dare to push boundaries in culture. Through the development of its KEEP WALKING purpose, the brand aligns with a global audience who embrace resilience, creativity, and community, a movement for the bright and bold thinkers who find purpose in discovery, and connection. Johnnie Walker is on a journey in culture, especially in music, where they move from fan to follower to curator.

Life Water have proudly partnered with The Brit Awards for 12 years, funding 12 clean water projects across five regions, delivering over 53 million litres of clean drinking water, and impacting more than 10,000 lives. Life Water stands for sustainability, responsibility, and change—bringing the highest quality spring water with the lowest environmental impact. As the UK’s first zero-plastic canned water, every sip supports our mission to tackle the Global Clean Water Crisis, there’s no Planet B. 

NO MUSIC ON A DEAD PLANET is a campaign run by the UK based charity Music Declares Emergency. It has reached over 553 million music fans across the world since its launch in 2019 and has been supported by many past BRITs winners and nominees including Billie Eilish, Radiohead, Mel C, Fontaines DC, The Nova Twins, Sam Fender and Bastille.

Music fans can become members of the NO MUSIC ON A DEAD PLANET movement, creating community and driving collective action for a more sustainable future. Every month, thousands of members take part in climate action challenges. These have included campaigns to divest money from fossil fuel funders, call for protection of the Sargasso Sea from commercial exploitation, support their local live music communities, and to register their objection to new fossil fuel development in UK waters. 

Our Suppliers 

Cold Glass Productions are The BRITs’ digital global agency, responsible for all content strategy and video, online and social media production for The BRITs 2026. Cold Glass specialise in building fanbases and driving engagement on both long and short term campaigns as well as year-round channel management for high profile brands and broadcasters. The team have worked alongside The BRIT Awards growing The BRITs digital and social audience for over 10 years, achieving record social viewing figures in 2025. 

DawBell is an award-winning, modern PR agency working with the biggest global names in music, entertainment, sports and popular culture. Our roster includes Paul McCartney, Elton John, Dua Lipa, Oasis, Gary Barlow/Take That, James Corden, Pharrell Williams, Harry Styles, BTS, Oti Mabuse, Alex Scott, Ashley Walters, Craig David, Jessie Ware and Queens of the Stone Age, alongside premier brands and high-profile events such as The Isle of Wight Festival, Casio Music, Pioneer DJ, Football Manager, Mercury Prize, Silverstone British Grand Prix, Gibson, Mean Girls, and of course, The BRIT Awards.  We pride ourselves on innovative communications, delivered with passion and integrity, with relevance and reputation at the core of every campaign we do. DawBell has been nominated for PR Campaign of the Year at the annual Music Week Awards every year since our establishment, along with nominations and wins in the The Drum PR Awards, PR Week Awards, Global Agency Awards and PRMoments Awards. In 2024 DawBell launched PR:E (Public Relations: Europe), a unique network of seven agencies across the continent, providing streamlined consultancy for popular culture clients & brands.

LD Communications are a full-service PR agency specialising in lifestyle and entertainment. Looking after broadcast PR for The BRIT Awards, LD's roster includes global entertainment brands to festivals, food, arts, award shows, sustainability and personal representation, with an unrivalled reputation for delivering innovative and creative PR campaigns.

JM Enternational is a creative design studio specialising in music and events. We have been proud collaborators with The BRIT Awards since 1992, playing a pivotal role in shaping and sustaining the event’s iconic brand. Beyond crafting the original trophy design, JME has partnered with renowned creatives including Sir Peter Blake, Damien Hirst, Philip Treacy OBE, Tracey Emin, Zaha Hadid Studio, Sir Anish Kapoor, Pam Hogg, Yinka Ilori, Slawn, Rachel Jones, and Gabriel Moses to produce unique and memorable award designs. Led by John Marshall, our team also serves as the official photographers for all BRIT Awards events—if you see a BRITs photo, it is likely to be ours.

InCyan are a web consultancy specialising in the bespoke development of enterprise web applications that scale securely and reliably in the cloud. 

Telescope is a world-leading audience engagement specialist. Since 2002, Telescope has powered the voting for top shows including The BRIT Awards with Mastercard, American Idol, Strictly Come Dancing and the MTV EMAs.